Brett Allred

Chief Innovation Officer

How to build a Cross Functional Team That Deepens Customer Relationships and Increases Sales

MX’s Chief Product Officer Brett Allred will discuss how organizations can close the chasm between departments by building a true cross-functional team that ensures products meet the needs of customers. This case study highlights how MX transformed both the culture and structure of the technology and product teams to drive more meaningful sales conversations, strengthen customer relationships, and increase sales.

About Brett

Brett Allred is Chief Product Officer at MX. Brett leads the company's product development efforts, including product strategy, design, and execution. Prior to joining MX, Brett was President and CTO of NUVI, a Utah-based social media analytics software company. He serves on the Board of Directors for Mountainland Technical College and enjoys mentoring small business owners.

Join us at the Front!

In it's 7th year, Front is a sell-out event, with a 1,000 annual attendees from across the country and around the world. Join us at the Front to share, learn, and be inspired to create amazing products.