Brian Christensen

Group Product Manager

Building the Right Thing - Even When You are Told No

All Product Owners have been given competing directives regarding the direction we want to take our product. Often the immediate needs outweigh the long term strategic growth of our products. Over time this can lead to full-time support of a legacy system no one wants to maintain leaving little to no time available for refactoring let alone new development. Is there a solution to this problem?

This is the exact situation I faced when I was hired at USANA. My development team was stuck, monitoring a legacy system while wanting to build a better system using the latest and greatest technologies. This presented a bigger problem however as my team is responsible for the commission payments to all of USANA’s associates around the world requiring constant update to respond to executive requests and international laws. In sum, more obstacles were presented making the problem grow more ominous and seemingly impossible to overcome.

I derived a creative solution that would check all the boxes while providing my team the time and resources to press ahead making our product the flagship it is today.

About Brian

Brian is a passionate product development leader dedicated to building simple and elegant solutions that can deliver high-impact product design and best-in-class customer experiences. Brian is a Group Product Manager at USANA, a wellness company navigating the digital transformation of the ever changing landscape of direct sales. Through his time at USANA, Brian has led key micro-services strategies that create simple pathways for thoughtful digital product development across multiple teams. With over 10 years of product management experience, Brian leads his teams to break normal processes and find the right solutions, not just the easiest solutions.

Join us at the Front!

In it's 7th year, Front is a sell-out event, with a 1,000 annual attendees from across the country and around the world. Join us at the Front to share, learn, and be inspired to create amazing products.