User Research Manager
Scrapping your scrappy research process for scale
How (and when) to say goodbye to your scrappy research culture in favor of a rigorous research process to support a scaling business.
Like most aspects of product and development, research looks very different at a startup compared to an enterprise business. Comparisons can be made of research practices at different sized companies, but how does the transition actually happen? How do you know when it is time to move from one research approach to another? This presentation will address how to tell which research stage best fits your business, and what you need to do to level-up your research when the time is right. The story of Jane can help you anticipate how a team navigates these large-scale process changes to become a research powerhouse on the other side.
With a background in Cognitive Psychology and Neuroscience, Danielle`s career in user research was a no-brainer! Danielle is the User Research Manager at Jane, an online boutique marketplace, located in Lehi, Utah. Her research philosophy revolves around comprehensive user advocacy at every stage of product development. In practice, her research is inclusive--anyone can do user research! Previously, Danielle was the User Experience Researcher for NICE inContact, a global enterprise software company. Danielle also shares her research obsession with the students at Westminster College as an Adjunct Professor.
Join us at the Front!
In it's 5th year, Front is a sell-out event, with 1,000 annual attendees from 5 countries and 31 states across the US. Join us at the Front to share, learn, and be inspired to create amazing products.